This is a dream for everyone to outrank his competitors and get top positions in Google search results. Although it is sometimes very difficult to rank keywords which have high competition but not impossible, those keywords which have low or medium competition are far easy to rank higher than those which have high competition.
- So my first advice is, choose those keywords in your posts which have low or medium competition.
I will not go into the detail of how to check the keywords competition because there are many tools on the internet from where you can check this. This post is about how to rank almost any keyword on top.
Learn how to rank keywords on top in Google
As we all know backlinks plays a vital role in ranking your site. So to rank your keywords or posts you have to build back-links to your particular URL, not to your Homepage. But this does not mean that you forget your homepage URL. Build backlinks to both homepage URL and to the keywords URLs.
Don’t worry this is just the overview; I will explain it to you in detail.
Take a look at this example
I will explain you with my own keyword so follow me.
This is one of my URL which I want to rank on Google. And my keyword is“index backlinks fast”. At this time when I search this keyword on Google, my site comes on number 8 in search results.
Now take a look at my competitor’s site, which I want to outrank so I get the position 1 in search results.
Now the question is what makes my site to come on the number 8 and what makes my competitor site to come on the number 1.
I got the answer when I checked the backlinks pointing to my and my competitor’s site. The back-links pointing to my this inner page URL are 26 ( I am not talking about the homepage backlinks ) and my competitors URL 98.
So to outrank my competitor I have to build more than 98 backlinks to my this inner page URL.
Wow, how simple is that?
Actually, this is not very simple, you have to be very careful in building back-links to your URL.
Do not ever try to build profile backlinks to your inner page URLs. This is very harmful and is considered big spam by Google.
Then how to build back-links?
Build niche related comment backlinks and ask others to add your URL as an outbound link in their posts.
If I have 26 back-links pointing to my URL then what makes it come on number 8
Good question. Two things, yes only two things have made this possible.
- Medium competition to this keyword
- Quality back-links to my Homepage URL
To rank keywords in Google build quality back-links to both Homepage and Inner page URLs and also do not forget to choose low or medium competitive keywords.